I’m Stacy Buchanan,
Fractional CMO and Founder of Wythe Ave Consulting.
what we do
We help mid-sized organizations to accelerate growth and proactively adapt to changing landscapes by providing six-figure marketing solutions at a fraction of the cost.
WHO WE SERVE
Our clients’ tend to be in highly complex, highly regulated, or even highly scrutinized industries like health care, finance, and IT. We also serve non-profit and advocacy clients who maintain influential board members and other stakeholders.
HOW WE’re different
We translate business goals into effective marketing strategies and creative solutions. We come from Fortune 500 boardrooms and know how to give our clients real-world expertise and results without outrageous consultant fees. Our clients only buy what they need from Wythe Ave. We work collaboratively, assembling a best-in-class team for each initiative, and know how to “speak creative.”
When We Engage
Quite often we’re hired when our clients realize that to go to the next level they need to upgrade their marketing strategies. For some clients, this means hiring Wythe Ave as the very first, “true” expert marketing advisor. For other clients, we’re hired during a transition of marketing leadership, and the stakes are too high to go it alone.
We get results by being precise with the marketing strategy and processes. In other words, By approaching marketing strategically—right audience, right message, right tactics, right approach—we deliver a return on our clients’ marketing dollars, thereby helping them accelerate growth.
Our engagements typically begin at 4% of the average Chief Marketing Officer’s base salary, or $8,000. Most engagements are between 90-120 days, and demonstrate a 200% ROI.